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Design Concepts
Semester One
Add Shapes to an Image

Objective: Change images
in some way and then
incorporate them into
geometric shapes.
Face and Place Design

Objective: Take an image
of a person and then morph
it into an animal or mystical
creature using a background
of your own.
Shape and Text Design

Objective: Create a design
using graphic shapes, text
and imagery.
Word Design


Objective: Take a set of
opposite words and make
literal meanings for both
using only black and white
and only one type of font in
Adobe Illustrator.
Magazine Ad

Objective: Choose a
product and target it
towards a demographic.
Puma Ad Design

Objective: Pick a subbrand
of Puma and design an
advertisement to go along
with the Puma website.
Semester 1 Final Exam

Objective: Take given
images and create a design
targeted at a specific
demographic showing
balance, emphasis and
movement. We also had to
use a specfic color scheme
and either use a caption or
a smart catchy slogan.
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